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UID:10007495-1789039800-1789045200@tech.vegas
SUMMARY:Immersive Vegas: Experiential Marketing & Tech Stacks
DESCRIPTION:Ever wondered how you market a venue when the product is literally a mind-bending\, multi-sensory physical journey?\nLas Vegas has officially graduated from the “entertainment capital” to the global epicenter of immersive entertainment. But behind the awe-inspiring visuals and massive structural footprints lies a complex digital and operational web that traditional marketing textbooks never prepared us for. \nAt our September Luncheon\, we are skipping the high-level buzzwords and dry slide decks to dive deep into the real-world operational mechanics of immersive spaces. We are mapping out the strategies that keep cutting-edge physical attractions packed in a highly competitive tourist and local market. \nFrom spatial audio integrations and scent-marketing tactics to the high-stakes world of real-time dynamic ticket-yield algorithms\, this is your ultimate behind-the-scenes pass to the future of experiential branding. \n🎯 Who Is This For?\nThis isn’t just for traditional tech marketers—experiential design touches every single modern business. This room is built for: \n\nCreative Directors & Event Producers who want to build unforgettable physical brand activations.\nPR Specialists & Brand Managers looking to generate massive organic social currency.\nHospitality & Tourism Marketers striving to capture both transient tourists and loyal local residents.\nUX/UI Designers & Tech Enthusiasts curious about how digital design merges with real-world\, physical spaces.\n\n🎯 What You’ll Walk Away With:\nWe design our luncheons so you leave with a filled notebook and actionable ideas. By attending\, you will learn: \n\nThe Biometric Edge: How to use multi-sensory marketing (sound\, scent\, touch) to create emotional core memories that bind consumers to a brand.\nThe Tech Blueprint: A peak under the hood of the spatial audio\, projection-mapping\, and hardware tech stacks driving immersive storytelling.\nPricing Psychology: How to implement dynamic ticketing algorithms to maximize guest capacity and drive revenue without alienating your audience.\nScale-Down Tactics: How to translate these multi-million dollar\, enterprise-level experiential concepts to fit a brand or budget of any size.\n\nMeet our Panelist\n\nMacKenzie Rollison aka Pineapple – Director of Local Activations and Partnerships at the Museum of Ice Cream \nWith over 10+ years as an accomplished and results-oriented sales and marketing executive\, with a background spanning both the Entertainment\, Attraction and Exhibition Consumer\, Group & Trade Sales Industry. Demonstrated expertise in recruiting\, nurturing\, and retaining high-performing teams within challenging and competitive markets. Strengths in data analysis and a dynamic leader known for motivating teams and cultivating strategic relationships to drive key business initiatives\, with a specialized focus on growth strategy and optimizing team efficiency for enhanced revenue outcomes. \nThank you to ur Sponsor!\n\n🎟️ Secure Your Seats!
URL:https://tech.vegas/event/immersive-vegas-experiential-marketing-tech-stacks/
LOCATION:Fogo de Chao\, 360 E Flamingo Rd Las Vegas\, NV 89169 United States
CATEGORIES:Business
ATTACH;FMTTYPE=image/jpeg:https://tech.vegas/wp-content/uploads/2026/08/Immersive-ENT-Website-1800x800-1-A2FW1V.jpg
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